Press & Media

Newsroom

Your source for the latest NIL Club announcements, press releases, and media coverage.

Press Releases

Official announcements from NIL Club

Partnership
January 22, 2026

NIL Club and Impact.com Partner to Scale Measurable Brand Growth Through College Athlete Partnerships

NIL Club announces strategic integration with Impact.com, giving marketers access to 650,000+ student-athletes through the tracking and attribution systems they already rely on.

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Partnership
January 6, 2026

NIL Club App Delivers 1M Impressions for Subway, Exceeding Goals by 206% Through 174 Athlete Creators

A nationwide Brand Deal campaign with Subway shows how large-scale, athlete-led content can outperform traditional influencer strategies when authenticity and scale are combined.

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Product
January 2, 2026

NIL Club Announces Cashback Deals Feature with Major Retail and Consumer Brands Joining Launch Waitlist

NIL Club unveils new cashback and commission-based deals feature, with leading brands including Ulta Beauty, KIND Snacks, Brooks Running, and Liquid I.V. joining the launch waitlist.

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Milestone
December 15, 2025

NIL Club Surpasses 3 Million Verified Conversions in 2025, Cementing Position as Leading Performance Marketing Platform for College Athletes

NIL Club achieved over 3 million verified conversions for brand partners in 2025, demonstrating the power of college athlete marketing at scale.

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Milestone
November 15, 2025

NIL Club Named Most Trusted NIL Platform by Student-Athletes

NIL Club has been recognized as the most trusted NIL platform among college student-athletes, based on independent survey data.

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Partnership
October 8, 2025

NIL Club Partners with Impact.com to Power Enterprise Brand Campaigns Through College Athlete Network

NIL Club announces integration with Impact.com and other leading affiliate platforms to enable seamless brand partnerships with college student-athletes.

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Milestone
September 20, 2025

NIL Club App Reaches $50 Million in Athlete Earnings

NIL Club has facilitated over $50 million in earnings for student-athletes through fan subscriptions and brand partnerships.

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Product
August 10, 2025

NIL Club Expands Resources to Support High School Athletes

NIL Club launches new educational resources and compliant earning opportunities for high school student-athletes.

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In the News

Recent coverage from media outlets

Camden TimesJul 13, 2026

What 50,000 Items in 60 Days Tell Us About Where College Sports Is Headed

Theatre GhostJul 13, 2026

New to NIL? A 30-Day Plan for Turning Your Audience Into Real Income

AZ Big MediaJul 1, 2026

The NIL Store Every College Athlete Already Has, Whether They Know It or Not

PR NewswireJun 24, 2026

NIL Club and BetterHelp Team Up to Expand Mental Health Access for Student-Athletes

The Santa Clarita Valley SignalJun 22, 2026

A Golf Retailer Just Tapped Into 650,000 College Athletes. Here Is How They Did It.

Google SEO CompanyJun 12, 2026

Why the Most Effective Gen Z Marketing Tool Right Now Is a College Athlete With a Phone

PR NewswireJun 10, 2026

Record WCWS Viewership Drives Brand Interest in Women's College Softball, NIL Club Reports

Yahoo FinanceMay 28, 2026

College Athletes Sell More Than 50,000 Items on AthleteMerch.com in First 60 Days

LA ProgressiveMay 28, 2026

AthleteMerch.com Gives Every College Athlete a Store of Their Own

The Business JournalMay 28, 2026

How AthleteMerch.com Helps College Athletes Earn Money From Their Own Brand

KHTS RadioMay 23, 2026

17,400 Amazon Sign-Ups and $256K in First Spend: How Everyday Athletes Powered NIL Club's Biggest Performance Win

Down Beach NewsMay 19, 2026

YOKE Builds on NIL Club's Success With AthleteMerch.com as Athletes Seek Ways to Sell Merchandise

USA TodayMay 7, 2026

5,521 College Athletes Launch Own Merch Stores in Just 30 Days on AthleteMerch.com, Reaching 7,975 Live Storefronts Nationwide

Yahoo FinanceApr 28, 2026

NIL Club Announces Meta Activation of Nationwide Student-Athlete Campaign for Ray-Ban Meta Smart Glasses

Perk Valley NowApr 26, 2026

How Meta Is Using NIL Club to Reach a Hard-to-Reach Audience

OCNJ DailyApr 14, 2026

March Madness Has Brands Scrambling. NIL Club Gives Them the Fastest Way to Reach Athletes

The Cincinnati EnquirerApr 10, 2026

YOKE Expands NIL Club Into Athlete-Led Commerce With Athlete Merch Launch

Central Bucks NowMar 11, 2026

As Trump Vows to Fix NIL Chaos With Executive Order, NIL Club Offers Athletes a Smarter and Fairer Way to Earn

BenzingaMar 4, 2026

NIL Club Powers 20,000+ Groups and Teams as Student-Athletes Earn Directly Alongside New School Revenue-Sharing Payments

Philly FlairMar 1, 2026

5 NIL Platforms Helping Athletes Earn Steady Money in 2026

USA TodayFeb 16, 2026

NIL Club Advances Agent-Free NIL Model as Oversight Intensifies Across College Athletics

Yahoo FinanceJan 22, 2026

NIL Club and Impact.com Partner to Scale Measurable Brand Growth Through College Athlete Partnerships

Yahoo FinanceJan 6, 2026

NIL Club App Delivers 1M Impressions for Subway, Exceeding Goals by 206% Through 174 Athlete Creators

TPI Media GroupJan 6, 2026

NIL Club App Delivers 1M Impressions for Subway

Yahoo FinanceNov 15, 2025

NIL Club Named Most Trusted NIL Platform

The Business JournalSep 29, 2025

NIL Club and the $2.75 Billion Economy Behind Athlete Influencers

Yahoo FinanceSep 20, 2025

NIL Club App Reaches $50 Million in Athlete Earnings

Yahoo FinanceAug 10, 2025

NIL Club Expands Resources to Support High School Athletes

Media Inquiries

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