Newsroom
Your source for the latest NIL Club announcements, press releases, and media coverage.
Press Releases
Official announcements from NIL Club
NIL Club and Impact.com Partner to Scale Measurable Brand Growth Through College Athlete Partnerships
NIL Club announces strategic integration with Impact.com, giving marketers access to 650,000+ student-athletes through the tracking and attribution systems they already rely on.
NIL Club App Delivers 1M Impressions for Subway, Exceeding Goals by 206% Through 174 Athlete Creators
A nationwide Brand Deal campaign with Subway shows how large-scale, athlete-led content can outperform traditional influencer strategies when authenticity and scale are combined.
NIL Club Announces Cashback Deals Feature with Major Retail and Consumer Brands Joining Launch Waitlist
NIL Club unveils new cashback and commission-based deals feature, with leading brands including Ulta Beauty, KIND Snacks, Brooks Running, and Liquid I.V. joining the launch waitlist.
NIL Club Surpasses 3 Million Verified Conversions in 2025, Cementing Position as Leading Performance Marketing Platform for College Athletes
NIL Club achieved over 3 million verified conversions for brand partners in 2025, demonstrating the power of college athlete marketing at scale.
NIL Club Named Most Trusted NIL Platform by Student-Athletes
NIL Club has been recognized as the most trusted NIL platform among college student-athletes, based on independent survey data.
NIL Club Partners with Impact.com to Power Enterprise Brand Campaigns Through College Athlete Network
NIL Club announces integration with Impact.com and other leading affiliate platforms to enable seamless brand partnerships with college student-athletes.
NIL Club App Reaches $50 Million in Athlete Earnings
NIL Club has facilitated over $50 million in earnings for student-athletes through fan subscriptions and brand partnerships.
NIL Club Expands Resources to Support High School Athletes
NIL Club launches new educational resources and compliant earning opportunities for high school student-athletes.
In the News
Recent coverage from media outlets
What 50,000 Items in 60 Days Tell Us About Where College Sports Is Headed
New to NIL? A 30-Day Plan for Turning Your Audience Into Real Income
The NIL Store Every College Athlete Already Has, Whether They Know It or Not
NIL Club and BetterHelp Team Up to Expand Mental Health Access for Student-Athletes
A Golf Retailer Just Tapped Into 650,000 College Athletes. Here Is How They Did It.
Why the Most Effective Gen Z Marketing Tool Right Now Is a College Athlete With a Phone
Record WCWS Viewership Drives Brand Interest in Women's College Softball, NIL Club Reports
College Athletes Sell More Than 50,000 Items on AthleteMerch.com in First 60 Days
AthleteMerch.com Gives Every College Athlete a Store of Their Own
How AthleteMerch.com Helps College Athletes Earn Money From Their Own Brand
17,400 Amazon Sign-Ups and $256K in First Spend: How Everyday Athletes Powered NIL Club's Biggest Performance Win
YOKE Builds on NIL Club's Success With AthleteMerch.com as Athletes Seek Ways to Sell Merchandise
5,521 College Athletes Launch Own Merch Stores in Just 30 Days on AthleteMerch.com, Reaching 7,975 Live Storefronts Nationwide
NIL Club Announces Meta Activation of Nationwide Student-Athlete Campaign for Ray-Ban Meta Smart Glasses
How Meta Is Using NIL Club to Reach a Hard-to-Reach Audience
March Madness Has Brands Scrambling. NIL Club Gives Them the Fastest Way to Reach Athletes
YOKE Expands NIL Club Into Athlete-Led Commerce With Athlete Merch Launch
As Trump Vows to Fix NIL Chaos With Executive Order, NIL Club Offers Athletes a Smarter and Fairer Way to Earn
NIL Club Powers 20,000+ Groups and Teams as Student-Athletes Earn Directly Alongside New School Revenue-Sharing Payments
5 NIL Platforms Helping Athletes Earn Steady Money in 2026
NIL Club Advances Agent-Free NIL Model as Oversight Intensifies Across College Athletics
NIL Club and Impact.com Partner to Scale Measurable Brand Growth Through College Athlete Partnerships
NIL Club App Delivers 1M Impressions for Subway, Exceeding Goals by 206% Through 174 Athlete Creators
NIL Club App Delivers 1M Impressions for Subway
NIL Club Named Most Trusted NIL Platform
NIL Club and the $2.75 Billion Economy Behind Athlete Influencers
NIL Club App Reaches $50 Million in Athlete Earnings
NIL Club Expands Resources to Support High School Athletes
Media Inquiries
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